Fractive Ltd Privacy Policy

Our contact details

Name: Fractive Ltd

Address: 4 Akeman Road, North Leigh, Oxfordshire, OX29 6AH

E-mail: privacy@thefractions.agency

Our contact details

We currently collect and process the following information:

• Personal identifiers, contacts and characteristics (for example, name and contact details, your business name and address) as necessary to perform our duties to you as a customer, supplier or prospective customer.
• Communications- When you contact us via electronic communication we will store a record of that communication in our CRM system
• Website usage- We collect information on website usage and the use of our services.

How we get the personal information and why we have it

Most of the personal information we process is provided to us directly by you for one of the following reasons:

• To assist you with an enquiry
• To provide our business services to you
• To comply with contractual obligations

We also receive personal information indirectly, from the following sources in the following scenarios:

• IP addresses. We collect IP addresses to help us identify customers who have visited the website previously.

We use the information that you have given us in order to:

• Carry out our day-to-day activities.
• Comply with contractual requirements.
• Tailor your experience, for example by using your name in communications or choosing the right information to send you.

We may share this information with the following businesses so that we can provide our services to you:

• Hubspot https://legal.hubspot.com/privacy-policy
• Google https://policies.google.com/
• Meta https://policies.google.com/
• Facebook https://policies.google.com/
• Instagram https://policies.google.com/
• Whatsapp https://policies.google.com/
• Bytedance (Tiktok) https://www.tiktok.com/legal/page/eea/privacy-policy/en
• Linkedin https://www.linkedin.com/legal/privacy-policy

Under the UK General Data Protection Regulation (UK GDPR), the lawful bases we rely on for processing this information are:

1. Your consent. You are able to remove your consent at any time. You can do this by contacting : privacy@thefractions.agency
2. We have a contractual obligation.
3. We have a legal obligation.
4. We have a legitimate interest.

How we store your personal information

Your information is securely stored. We take the privacy of your data seriously.

We keep your personal details that you have provided for a period of up to 7 years. We will then dispose your information by deleting it from our database.

Your data protection rights

Under data protection law, you have rights including:

• Your right of access - You have the right to ask us for copies of your personal information.
• Your right to rectification - You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.
• Your right to erasure - You have the right to ask us to erase your personal information in certain circumstances.
• Your right to restriction of processing - You have the right to ask us to restrict the processing of your personal information in certain circumstances.
• Your right to object to processing - You have the the right to object to the processing of your personal information in certain circumstances.
• Your right to data portability - You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances.

You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.

Please contact us at privacy@thefractions.agency if you wish to make a request.

How to complain

If you have any concerns about our use of your personal information, you can make a complaint to us at privacy@thefractions.agency or by writing to us at the address above.

You can also complain to the ICO if you are unhappy with how we have used your data.

The ICO’s address:

Helpline number: 0303 123 1113
ICO website: https://www.ico.org.uk